Designer Outlet Zaragoza appoints Rossy de Palma as brand ambassador

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Left to right: Claudio Poltera, ROS Retail Outlet Shopping; Luis Barcelona Escartin, Grupo Pikolin; Rossy de Palma, Actress; Álvaro Palacio Sesé, GPA; Thomas Reichenauer, ROS Retail Outlet Shopping

Rossy de Palma, the iconic Spanish actress, is ambassador of the Designer Outlet Zaragoza, the new shopping destination in the North of Spain. Opening is planned for Spring 2020.

Designer Outlet Zaragoza will be the new shopping destination, a meeting point for families and friends and part of an innovative shopping and entertainment complex with more than 70,000 square meters gross lettable area. The Designer Outlet Zaragoza invited last week representatives of numerous national and international brands to a show cooking event in Madrid. The event was organised by ROS Retail Outlet Shopping, the operator of the Designer Outlet Zaragoza; where Rossy de Palma was the special guest, accompanied by Ramón Freixa, a chef with two Michelin stars, who prepared some of his star dishes.

‘I am convinced that this project is unique, an added value for the North of Spain and the Ebro valley and that it will become a success. The pleasure of enjoying local cuisine, shopping and entertainment. This type of commercial space brings together family and friends and is increasingly important -in this time of digital boom-, where only e-commerce seems to grow. In these centers, and through the experiences that the visitor lives while going shopping, people know each other, fall in love, establish relationships, have children, ... thus achieving an emotional bond with the center; this is part of the Spanish DNA and mentality’, said Rossy de Palma.

One of the main pillars of the project will be the cinemas of the operator Artesiete, an international benchmark in the sector due to its high technological component (3D reference) and maximum comfort for the client, with 8 rooms. In addition, Telefónica will be present with a Flagship Store where it will show the latest technologies linked to the world of retail. MadLab will offer fun for the whole family with a new leisure format in virtual reality and you can also enjoy a set of restaurants that will offer a mix of local and international cuisine, from gourmet spaces to more family formats.

"Unfortunately, we can’t communicate the future tenants of Designer Outlet Zaragoza due to the ongoing negotiations, as is usual in our sector, and until the opening of the centre, but we are really proud and satisfied that the project is being so well received", said Claudio Poltera, Director of ROS Retail Outlet Shopping Spain, the head of the outlet's marketing.

The opening of Designer Outlet Zaragoza is dated for the Spring of 2020, it will be then when we can enjoy all the commercial, gastronomic and leisure activities and services that this new centre will offer to the city of Zaragoza and to all its visitors from the North of Spain and the South of France.