Valdichiana Village
Tuscany’s Iconic Fashion Destination in the Heart of Valdichiana
Welcome to Valdichiana Designer Village – the premium fashion and lifestyle outlet at the heart of Tuscany’s Chianti region. Perfectly positioned between Florence and Siena, just 30 minutes from Arezzo, it offers year-round shopping in one of Italy’s most iconic travel destinations.
Following its 2018 transformation, Valdichiana Designer Village blends authentic Tuscan architecture with contemporary comfort and curated retail – offering a distinctive openair experience that unites fashion, lifestyle and leisure.
Spanning 31,200 sqm of gross lettable area and home to around 130 shops, the village presents more than 140 premium fashion and lifestyle brands, offering 30–70 % savings all year round.
Since 2025, Valdichiana Designer Village isowned by FREY and managed by ROS Retail Outlet Shopping, part of the FREY Group.
Fact Sheet
GLA
31,200 sqm
Architecture
Premium Open-Air Village
Shops
130
Parking
3,500
Opening
2005
Location
Valdichiana Designer Village is located in Foiano della Chiana (Arezzo), between Siena and Florence in Tuscany’s famous Chianti wine landscape. Just 30 minutes from Arezzo, 40 minutes from Perugia, 60 minutes from Florence and 90 minutes from Siena.
Access
Access to the A1 (Milan–Naples) motorway with fast links to Bologna, Florence and Rome. Regional access includes train connections to Arezzo and frequent TIEMME bus services to the village.
Catchment
0.2 million residents |
30 minutes
1.0 million residents |
60 minutes
3.0 million residents |
90 minutes
Tourism
15.5 million arrivals with 46.3 million overnight stays in Tuscany (2024, +5.9% and +4.1%, incl. 9 million international guests) 9.1 million passengers at Pisa Galileo Galilei and Florence Peretola Airports (2024, +10.7%)
Anchor Stores
Adidas
Nike
Tommy Hilfiger
Levi’s
Liu Jo Uomo
Skechers

