Designer Outlet
Soltau
The Premium Outlet Village
between Hamburg, Hannover and Bremen
Designer Outlet Soltau is a leading premium outlet village in Northern Germany, perfectly located in the Lüneburg Heath leisure region, midway between Hamburg, Hanover, and Bremen. With direct access to the A7 motorway, one of Europe’s busiest transport corridors, the outlet benefits from excellent visibility and accessibility.
On 13,500 sqm GLA, more than 80 fashion, lifestyle, and sports brands provide yearround savings of 30–70%. Key tenants include Nike, Tommy Hilfiger, Marc O’Polo, Joop!, Guess, Puma, Lindt, Levi’s, s.Oliver, Liebeskind, and Only. A mix of international powerhouses and strong German brands creates a balanced portfolio that resonates with both residents and tourists.
The architecture, inspired by traditional heath cottages, with thatched roofs and half-timbered façades, creates a distinctive sense of place. Cafés, restaurants, and family-friendly spaces complete the village experience, making the outlet not just a shopping destination but also a leisure attraction.
Designer Outlet Soltau is recognised in the ecostra Outlet Centre Performance Report as one of Europe’s best-performing boutique outlet centre (<10,000 sqm) – proof of its strong concept and operational performance.
Owned by Mutschler Outlet Holding and Resolution Property, and managed by ROS Retail Outlet Shopping, part of the FREY Group, the centre stands for strong partnerships and long-term value creation.
Fact Sheet
GLA
13,500 sqm
Architecture
Premium Outlet Village
Shops
approx. 62
Parking
approx. 1,200
Opening
August 2012
Location
Designer Outlet Soltau is positioned exactly midway between the three metropolitan cities of Hamburg, Hanover and Bremen, directly in the Luneburg Heath tourism region.
Access
Conveniently located off the Soltau-Ost exit on the A7 motorway – Germany’s main north-south route and Europe’s longest national motorway. Designer Outlet Soltau benefits from high visibility, with over 24 million vehicles passing annually. It is located only a 40-minute drive from Hamburg, Hanover and Bremen.
Catchment
0.1 million residents | 30 minutes
4 million residents | 60 minutes
8.5 million residents | 90 minutes
Tourism
With 2.5 million tourists and 39 million day visitors annually, the Luneburg Heath is Germany’s top leisure region and Europe’s leader in park density. The popular Heide Park Soltau, with nearly 2 million visitors yearly, is just a 10-minute drive away. Further attractions are the Serengeti Park and Snow Dome Bispingen.
Anchor Stores
Nike
Tommy Hilfiger
Marc O’Polo
Joop!
Puma
Guess
Levi’s
Strellson
s.Oliver
Liebeskind
Only
Lindt
WMF
Bassetti
Möve
Brochure 2025
Leasing
We look forward to hearing from you.
Frauke Aumann
Centre Manager
frauke.aumann@ros-management.com
+49 (0) 176 231 77 679
Sanda Lukic
Head of Leasing CEE
sanda.lukic@ros-management.com
+430 699 161 986 06
Visit us
Designer Outlet Soltau
Rahrsberg 7, 29614 Soltau, Germany
Hours
Monday–Saturday
10am–8pm
Phone
+49 (0) 5191 60280
Website
https://www.designeroutletsoltau.com